Selling you products/services on multiple channels can be a hectic task which requires investment of a lot of time, money and manpower. However, with the evolution in technology and with more companies going digital, there are many multi-channel ecommerce platforms that have emerged and are making the process easier for businesses out there. You can now sell you products/services quite easily, and on various channels through a single platform. There are more than hundred ecommerce solution providers that exist nowadays, however, this article will discuss the top pick i.e. Shopify.
Shopify: An Overview
Shopify is an ecommerce solution provider that is based in Canada, and was launched in 2004. Since then, it has been growing constantly and has become a solution provider for more than 600,000 businesses globally. Whether we talk about customer support, features, themes and what not, Shopify is the leading name in the ecommerce market.
Shopify is a multi-channel ecommerce platform that allows you to sell your products and services anywhere and across various channels. You can create your online Shopify store in a few simple steps and can integrate it with social media platforms like Facebook, Instagram and more. This way, you can sell you products on various platforms and reach a large number of potential customers.
Furthermore, Shopify has also introduced a ‘Buy Button’ which enables you to sell on any website. This buy button is linked to the checkout page of Shopify, making the buying process easier.
Moreover, through the wholesale channel of Shopify, you can sell products and services directly to high-volume customers, dealing with your buyers in various ways. You can introduce reward programs and loyalty programs and also provide store fronts that are password protected.
The Shopify team is also available 24/7 to assist you, in case you face any difficulties and need some guidance. You can reach out to them via phone-call, email and live chat.
Lastly, Shopify’s POS system allows you provide customers with an amazing shopping experience by taking you store anywhere. You can test new markets and products, as well as keeping a track of your inventory and not losing customer data. The POS system offered by Shopify has been a great preference by many businesses.
Thus, Shopify is one of the leading multi-channel ecommerce solution provider that is there in the market. It provides its services to mid-large businesses, both locally and globally. Hence, a great platform to opt for.
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